{"product_id":"big-data-a-beginners-introduction-paperback","title":"Big Data: A Beginner's Introduction - Paperback","description":"\u003cp\u003eby \u003cb\u003eSaswat Sarangi\u003c\/b\u003e (Author), \u003cb\u003ePankaj Sharma\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBig Data is everywhere. It shapes our lives in more ways than we know and understand. This comprehensive introduction unravels the complex terabytes that will continue to shape our lives in ways imagined and unimagined.\u003c\/p\u003e\u003cp\u003eDrawing on case studies like Amazon, Facebook, the FIFA World Cup and the Aadhaar scheme, this book looks at how Big Data is changing the way we behave, consume and respond to situations in the digital age. It looks at how Big Data has the potential to transform disaster management and healthcare, as well as prove to be authoritarian and exploitative in the wrong hands.\u003c\/p\u003e\u003cp\u003eThe latest offering from the authors of \u003ci\u003eArtificial Intelligence: Evolution, Ethics and Public Policy\u003c\/i\u003e, this accessibly written volume is essential for the researcher in science and technology studies, media and culture studies, public policy and digital humanities, as well as being a beacon for the general reader to make sense of the digital age.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSaswat Sarangi\u003c\/strong\u003e is a theoretical physicist by training with a PhD from Cornell University, Ithaca, NY, USA. After his PhD, he was a research scientist at Columbia University, New York City, USA. Saswat started his finance career in New York City working as a quant at Bloomberg and later at Citigroup. He currently works with Invesco in Atlanta, USA.\u003c\/p\u003e\u003cp\u003ePankaj Sharma is an engineer from IIT Kharagpur, India, with an MBA from the Faculty of Management Studies, University of Delhi, India. He has more than 15 years of diverse work experience in various leadership roles with global investment banks, Indian equity brokerages, state-owned enterprises and start-ups. Pankaj turned full-time researcher in late 2016 to do in-depth work on contemporary issues. Earlier, he was a ranked equity analyst with UBS, Citi and JP Morgan. Pankaj has also been a regular contributor to print and electronic media. Pankaj published his first two books in 2017: \u003ci\u003eDemonetization: Modi's Political Masterstroke\u003c\/i\u003e and \u003ci\u003e2019: Will Modi Win?\u003c\/i\u003e This was followed by \u003ci\u003eRafale, Raga, Reuniting Forces for 2019\u003c\/i\u003e in the second half of 2018 and \u003ci\u003eThe Anatomy of an Indian General Election\u003c\/i\u003e in early 2019. \u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 122\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.3 x 9.1 x 6.1 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 19, 2019\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42134203072647,"sku":"9780367148904","price":93.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/161a384d30ca4f67aafcdbba11d14122.webp?v=1732639851","url":"https:\/\/booksby.splitshops.com\/products\/big-data-a-beginners-introduction-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}