{"product_id":"biology-bias-the-real-reasons-behind-our-decisions-paperback","title":"Biology Bias: The Real Reasons Behind Our Decisions - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eGill Merrill\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eBiology Bias\u003c\/i\u003e gives a comprehensive understanding of the biological and psychological factors that influence our choices through the lenses of evolutionary psychology and consumer neuroscience.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eReaders will gain valuable insights into the hidden impulses that shape their decisions and learn how to apply this expertise to improve marketing and business strategies. It's a \u003cb\u003emust-read\u003c\/b\u003e for marketing practitioners looking to enhance their knowledge of consumer behavior, business leaders seeking a 360  perspective on human behavior to create more effective organizations, and educators and students interested in cutting-edge research in marketing and psychology.\u003c\/p\u003e\u003cp\u003eWritten by professor and researcher, \u003cb\u003eGill Merrill\u003c\/b\u003e, this book uncovers cognitive, unconscious, and biological biases and forces that challenge and contradict rational thinking within the decision-making process.\u003c\/p\u003e\u003cp\u003eUnderstanding the true drivers of consumer behavior is crucial to improving campaign performance. \u003cb\u003e\u003ci\u003eBiology Bias\u003c\/i\u003e offers readers the tools and knowledge they need to accurately interpret consumer reactions, develop high-performance campaigns, and have a competitive edge.\u003c\/b\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 318\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.67 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 09, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43269708742791,"sku":"9781637428061","price":45.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/eCqgcX_sF_9781637428061.webp?v=1759891806","url":"https:\/\/booksby.splitshops.com\/products\/biology-bias-the-real-reasons-behind-our-decisions-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}