{"product_id":"building-brands-on-purpose-a-strategic-marketing-framework-to-win-the-hearts-and-minds-of-your-team-and-customers-for-life-paperback","title":"Building Brands on Purpose: A Strategic Marketing Framework to Win the Hearts and Minds of Your Team and Customers, for Life - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eChris Hogan\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePurpose is the foundation for organisations that last - what's yours?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eProfit alone won't safeguard your business from failure. To be successful long-term, you need to make an emotional connection with both your team and your customers. The best way to do this is by discovering, defining and consistently communicating your purpose.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eBuilding Brands on Purpose uses the proven PROACTIVE framework to show you how to develop your marketing strategy, plan campaigns and give structure to your marketing execution. This allows you to build a brand that your consumers and team will respect and love.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eRead this book to: \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Understand why your personal and brand values are paramount to your organisation's culture, content, customers and crew\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Ensure your marketing is in line with your purpose and values\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Utilise templates for your marketing strategy creation and marketing campaign planning\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Learn how to create marketing assets instead of liabilities\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Operate your business with the power and purpose of one\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eChris Hogan is a leading strategic content marketer \u003cbr\u003ewith over twenty years' experience in the marketing \u003cbr\u003eindustry. Having tried and tested a multitude of \u003cbr\u003emarketing tactics and strategies, he has distilled his \u003cbr\u003eknowledge into the PROACTIVE strategic marketing \u003cbr\u003eframework, which works for both the C-Suite and \u003cbr\u003emarketing teams. Operating both within Australia \u003cbr\u003eand internationally, Chris is the founder of MeMedia \u003cbr\u003eMarketing Agency\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 218\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.46 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 07, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43265290141831,"sku":"9781781336021","price":27.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/hzxySeH8QI9781781336021.webp?v=1759729813","url":"https:\/\/booksby.splitshops.com\/products\/building-brands-on-purpose-a-strategic-marketing-framework-to-win-the-hearts-and-minds-of-your-team-and-customers-for-life-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}