{"product_id":"consumer-behavior-and-culture-paperback","title":"Consumer Behavior and Culture - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMarieke K. De Mooij\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMarieke de Mooij's new edition of \u003cstrong\u003e\u003cem\u003eConsumer Behavior and Culture\u003c\/em\u003e\u003c\/strong\u003e continues to explore how cultural influences can affect consumer behavior. The author uses her own model of consumer behavior to try and answer the fundamental questions about consumption - what people buy, why they buy it and how they buy.\u003c\/p\u003e \u003cp\u003eThis edition has been updated to include: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eAn insight into the different roles of the internet and the growing influence of social media\u003c\/li\u003e \u003cli\u003eAn exploration of the various psychological and sociological aspects of human behavior, such as concept of self, personality, group influence, motivation, emotion, perception and information processing\u003c\/li\u003e \u003cli\u003eUpdated examples throughout, including millennials as consumers and how the language of consumption can differ across cultures\u003c\/li\u003e \u003c\/ul\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 472\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.1 x 9 x 7.3 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 21, 2019\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":44562899173511,"sku":"9781544318165","price":252.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/K3FXMWNWRHpWbDNXRlNTMnhLWGhIdz09.webp?v=1777960211","url":"https:\/\/booksby.splitshops.com\/products\/consumer-behavior-and-culture-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}