{"product_id":"cracking-the-pm-career-paperback","title":"Cracking the PM Career - Paperback","description":"\u003cp\u003eby \u003cb\u003eJackie Bavaro\u003c\/b\u003e (Author), \u003cb\u003eGayle Laakmann McDowell\u003c\/b\u003e (Author), \u003cb\u003eMarissa Mayer\u003c\/b\u003e (Foreword by)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eProduct management is a big role, and this a big book.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFrom the authors of the best-selling Cracking the PM Interview comes the comprehensive guide to the skills, frameworks, and practices to become a great product manager. It will help you level-up your skills and career from your first product management role through product leadership, addressing questions like: \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhat does it take to become a great product manager and great leader?\u003c\/li\u003e\n\u003cli\u003eHow can you reliably ship products that make a difference in the world?\u003c\/li\u003e\n\u003cli\u003eHow do you build your product intuition, hone your execution, strengthen your leadership, and develop your strategic skills?\u003c\/li\u003e\n\u003cli\u003eWhat does it take to lead and inspire teams?\u003c\/li\u003e\n\u003cli\u003eWhen is people management the right career move?\u003c\/li\u003e\n\u003cli\u003eHow does excellence in those skills translate into career success?\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book will teach you the reliable frameworks and best practices that improve your chances of shipping a successful product. The frameworks won't transform you into a great product manager overnight or guarantee that your products never fail, but they'll help you avoid the most common problems and give you the structure to start experimenting, reflecting, and improving.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eYou'll learn how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesign high-quality products that delight users and solve people's needs.\u003c\/li\u003e\n\u003cli\u003eRun and deliver your projects quickly, smoothly, and effectively.\u003c\/li\u003e\n\u003cli\u003eCreate product visions and strategies to set direction and optimize for long-term impact.\u003c\/li\u003e\n\u003cli\u003eLead people and influence without authority.\u003c\/li\u003e\n\u003cli\u003eManage people, develop great PMs, build great teams, and create great product organizations.\u003c\/li\u003e\n\u003cli\u003eManage your career so you can translate your efforts into the recognition you deserve.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eTopics include: \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGetting Started: \u003c\/strong\u003e the product life cycle; the first 90 days\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Skills: \u003c\/strong\u003euser research; A\/B tests; problem solving frameworks; systems thinking; product discovery; design sprints; ethical product design; technical terms and concepts; product documentation (specs and PRDs)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExecution Skills: \u003c\/strong\u003e agile project management; minimum viable products (MVPs); incremental development; product launches; time management; overcoming obstacles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrategic Skills: \u003c\/strong\u003e product vision; strategy; roadmaps; goals and OKRs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeadership Skills: \u003c\/strong\u003e growth mindset; ownership mentality; influencing without authority; stakeholder management; collaboration; communication; inspiring a team; mentoring; working with designers, engineers, and executives\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePeople Management Skills: \u003c\/strong\u003e becoming a people manager; being a member of the leadership team; reviewing work; holding people accountable; coaching and development; recruiting and interviewing; product processes; organizational structures\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCareers: \u003c\/strong\u003e career ladders; career goals; partnering with your manager; picking the right team; negotiations; networking; handling bad situations; career options beyond PM\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Leader Q\u0026amp;A: \u003c\/strong\u003e in-depth career interviews with eleven successful product leaders who have chosen career paths including CPO, head of product, CEO, social impact work, venture capital, angel investing, coaching, and starting their own companies.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 552\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.12 x 10 x 7 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 26, 2021\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42100399636615,"sku":"9780984782895","price":59.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/ff1961b44d3942a5da23cd3a9ad5392b.webp?v=1732384223","url":"https:\/\/booksby.splitshops.com\/products\/cracking-the-pm-career-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}