{"product_id":"enterprise-metaverse-crafting-competitive-advantage-in-virtual-realities-hardcover","title":"Enterprise Metaverse: Crafting Competitive Advantage in Virtual Realities - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eSurabhi Singh\u003c\/b\u003e (Editor), \u003cb\u003eAnjali Rai\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEnterprise Metaverse: Crafting Competitive Advantage in Virtual Realities\u003c\/em\u003e offers a critical guide to navigating the rapidly advancing landscape of the metaverse, diving into the strategic and operational implications of virtual worlds that are reshaping business, entertainment, and interpersonal interaction. With detailed analysis, it presents the tools necessary to leverage emerging technologies like virtual reality (VR), augmented reality (AR), blockchain, and artificial intelligence (AI), equipping readers with the knowledge to gain a competitive edge in these new digital environments.\u003c\/p\u003e \u003cp\u003eWhile existing resources often focus solely on the technological or cultural aspects of the metaverse, \u003cem\u003eEnterprise Metaverse \u003c\/em\u003eintegrates these with a strategic business framework tailored for leaders, entrepreneurs, investors, and academics. Through innovative case studies and actionable insights, it guides readers in capitalising on the metaverse's potential, predicting key trends, and navigating ethical and social considerations. This comprehensive resource empowers readers to stay ahead in the next frontier of digital innovation, whether seeking market expansion, entrepreneurial opportunity, or in-depth understanding of the metaverse's potential.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSurabhi Singh \u003c\/strong\u003eis a Professor-Mktg and Dean-MBA at IIMT College of Engineering, Greater Noida, India.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eAnjali Rai \u003c\/strong\u003eis Assistant Professor in OB and HR department at the ICFAI Business School (IBS), Hyderabad, The ICFAI Foundation for Higher Education, Hyderabad, India.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 304\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.69 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 13, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":44234653565063,"sku":"9781837082513","price":188.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/1dIod5iTvf9781837082513.webp?v=1774054213","url":"https:\/\/booksby.splitshops.com\/products\/enterprise-metaverse-crafting-competitive-advantage-in-virtual-realities-hardcover","provider":"Books by splitShops","version":"1.0","type":"link"}