{"product_id":"everything-you-ever-wanted-to-know-about-social-media-but-were-afraid-to-ask-building-your-business-using-consumer-generated-media-paperback","title":"Everything You Ever Wanted to Know About Social Media, but were afraid to ask...: Building Your Business Using Consumer Generated Media - Paperback","description":"\u003cp\u003eby \u003cb\u003eHilary Jm Topper Mpa\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eSocial media is becoming the fastest way to communicate ideas and values. Are you using this ever-changing media to effectively communicate your messages? In \u003ci\u003eEverything You Ever Wanted to Know About Social Media, but were afraid to ask...\u003c\/i\u003e, author and public relations professional Hilary JM Topper, MPA provides an understanding of social media.\u003c\/p\u003e\u003cp\u003e Designed for marketing professionals, small business owners, and non-profit organization executives, \u003ci\u003eEverything You Ever Wanted to Know About Social Media, but were afraid to ask...\u003c\/i\u003e is filled with detailed, how-to information on the sometimes complicated online world. Guiding readers through the importance of implementing social media tactics into their marketing mix to increase awareness and maintain visibility, this guide: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eDescribes how to use social media sites, blogs, and microblogs \u003c\/li\u003e\n\u003cli\u003eReviews more than a dozen social networking sites \u003c\/li\u003e\n\u003cli\u003eProvides an understanding of the importance of podcasts and video podcasts \u003c\/li\u003e\n\u003cli\u003eDiscusses what it means to \"Go Viral\" \u003c\/li\u003e\n\u003cli\u003eGives suggestions for handling crisis situations via the Web\u003c\/li\u003e\n\u003c\/ul\u003e \u003ci\u003eEverything You Ever Wanted to Know About Social Media, but were afraid to ask...\u003c\/i\u003e highlights the power of consumer-generated media and how it can be used effectively to help grow your business.\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 192\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.44 x 8.5 x 5.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 08, 2009\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42118907396231,"sku":"9781440153624","price":27.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/6f4352f6586d6eb77624bb9a331b1d42.webp?v=1732537320","url":"https:\/\/booksby.splitshops.com\/products\/everything-you-ever-wanted-to-know-about-social-media-but-were-afraid-to-ask-building-your-business-using-consumer-generated-media-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}