{"product_id":"export-expand-8-essential-steps-to-take-your-business-global-paperback","title":"Export \u0026 Expand: 8 essential steps to take your business global - Paperback","description":"\u003cp\u003eby \u003cb\u003eRupert Sutton\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eExport and Expand covers the 8 essential steps in expanding your business globally. It starts by prioritising export markets; deciding which consumers, shoppers and trade customers to target; researching and contacting the right Go-to-Market partners; product development and branding; building an export team; selling and negotiation; marketing for sell-thru and creating a robust export business plan.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 208\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.44 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 18, 2018\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42108085502087,"sku":"9781838530600","price":9.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/b9a254cd0daf991af7ba4202ea5c4c93.webp?v=1732462427","url":"https:\/\/booksby.splitshops.com\/products\/export-expand-8-essential-steps-to-take-your-business-global-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}