{"product_id":"fundamentals-of-global-strategy-a-business-model-approach-paperback","title":"Fundamentals of Global Strategy: A Business Model Approach - Paperback","description":"\u003cp\u003eby \u003cb\u003eCornelis a. de Kluyver\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eThe globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 270\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.57 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 20, 2010\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42166668001415,"sku":"9781606490723","price":29.68,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/b263cc62b82d24347edd31cc352d57b0.webp?v=1733322367","url":"https:\/\/booksby.splitshops.com\/products\/fundamentals-of-global-strategy-a-business-model-approach-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}