{"product_id":"gabriel-tarde-on-communication-and-social-influence-selected-papers-paperback-1","title":"Gabriel Tarde On Communication and Social Influence: Selected Papers - Paperback","description":"\u003cp\u003eby \u003cb\u003eGabriel Tarde\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eGabriel Tarde ranks as one of the most outstanding sociologists of nineteenth-century France, though not as well known by English readers as his peers Comte and Durkheim. This book makes available Tarde's most important work and demonstrates his continuing relevance to a new generation of students and thinkers.\u003c\/p\u003e \u003cp\u003eTarde's landmark research and empirical analysis drew upon collective behavior, mass communications, and civic opinion as elements to be explained within the context of broader social patterns. Unlike the mass society theorists that followed in his wake, Tarde integrated his discussions of societal change at the macrosocietal and individual levels, anticipating later twentieth-century thinkers who fused the studies of mass communications and public opinion research. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e Terry N. Clark's introduction, considered the premier guide to Tarde's opus, accompanies this important work, reprinted here for the first time in forty years.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eGabriel Tarde\u003c\/b\u003e(1843-1904) was one of the founding fathers of sociology. \u003cb\u003eTerry N. Clark \u003c\/b\u003eis professor of sociology at the University of Chicago.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 332\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.8 x 8.1 x 5.2 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 15, 2011\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42135232741511,"sku":"9780226789712","price":72.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/fec755c8ba0fe898a3038743deed401e_3b519d76-bcf0-4bae-9997-d3c517c9e941.webp?v=1732647923","url":"https:\/\/booksby.splitshops.com\/products\/gabriel-tarde-on-communication-and-social-influence-selected-papers-paperback-1","provider":"Books by splitShops","version":"1.0","type":"link"}