{"product_id":"gift-giving-a-research-anthology-hardcover","title":"Gift Giving: A Research Anthology - Hardcover","description":"\u003cp\u003eby \u003cb\u003eCele Otnes\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eGift Giving\u003c\/i\u003e brings together 21 scholars from a variety of disciplines including consumer behavior, communications, and sociology who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life.\u003c\/p\u003e\"\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eGift Giving brings together 21 scholars from a variety of disciplines - including consumer behavior, communications, and sociology - who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life. The text explores the role of values in gift exchange; the influence of ethnic, generational, and subcultural differences in gift exchange; how gifts to the self are manifested; and new directions and topics in gift giving. In these essays, gift giving occasions are probed for the meanings that can be illuminated with respect to this pervasive, yet not always positive, phenomenon. For anyone interested in gift giving behavior, this volume should prove both enlightening and provocative.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 250\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.87 x 9.32 x 6.02 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 06, 2003\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42129850597511,"sku":"9780879727055","price":46.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/33247247d123d7a0af0a37a813f8a79a.webp?v=1732606402","url":"https:\/\/booksby.splitshops.com\/products\/gift-giving-a-research-anthology-hardcover","provider":"Books by splitShops","version":"1.0","type":"link"}