{"product_id":"know-your-onions-corporate-identity-get-your-head-around-corporate-identity-design-and-deliver-one-like-the-big-boys-paperback","title":"Know Your Onions: Corporate Identity: Get Your Head Around Corporate Identity Design and Deliver One Like the Big Boys - Paperback","description":"\u003cp\u003eby \u003cb\u003eDrew De Soto\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eNot all of us get to work on multimillion corporate identity projects for airlines and huge conglomerates. If you are new to the sector or honing their skills, this book if for people who have tackled identity projects in the real world, then this is for you. This is a broad introduction on identity design - not branding - don't worry, you'll learn the difference. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIf you want a book that tells you how to do it, this is for you - if you want a book about how other people have done it - then this isn't the book for you. \u003cp\u003e\u003c\/p\u003eThis book is for graphic designers and people who commission corporate identity projects who want to understand the process and how to deliver one, be it new to the sector or honing their skills.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eDrew de Soto is the founder (2000) and Creative of Navig8 and has gone on to work with some of the most influential UK organizations, these include the British Council, the UK Government, international charities and brands.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 244\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 7.8 x 5.9 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 03, 2020\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42156539379847,"sku":"9789063695392","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/bb739c3fbc52fb45eb6c91f9f20e231e.webp?v=1733244455","url":"https:\/\/booksby.splitshops.com\/products\/know-your-onions-corporate-identity-get-your-head-around-corporate-identity-design-and-deliver-one-like-the-big-boys-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}