{"product_id":"netflix-and-streaming-video-the-business-of-subscriber-funded-video-on-demand-paperback","title":"Netflix and Streaming Video: The Business of Subscriber-Funded Video on Demand - Paperback","description":"\u003cp\u003eby \u003cb\u003eAmanda D. Lotz\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eNetflix and Streaming Video\u003c\/i\u003e is the first book to provide a comprehensive foundation for understanding the business of subscriber-funded streaming video and its implications for the role of these services in culture. Drawing on Lotz's two decades of research, it highlights the similarities and differences among streaming video services (Netflix; Amazon) and video distribution technologies (broadcast; satellite; internet).\u003c\/p\u003e \u003cp\u003eMaking a number of provocative and thought-provoking arguments, the book first reveals how the reliance on subscriber payment and video on demand produces different norms and strategies compared to previous video businesses. It then investigates Netflix and how its particular blend of characteristics distinguishes it from other subscriber-funded video on demand services. The author expertly shows that, by understanding the underlying economic and technological dynamics of these services (and their differences), it is possible to better assess the actions taken by the companies and what the future of video may encompass.\u003c\/p\u003e \u003cp\u003eThe book is a must-read for students and scholars of Media and Communications Studies, as well as those wishing to learn more about Netflix and streaming video services.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eAmanda D. Lotz\u003c\/b\u003e is a Professor in the Digital Media Research Centre at Queensland University of Technology.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 176\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 8.4 x 5.4 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 05, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42159020769415,"sku":"9781509552955","price":30.98,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/57ee8f1078e52b11b19d9d35367ab8ec.webp?v=1733263431","url":"https:\/\/booksby.splitshops.com\/products\/netflix-and-streaming-video-the-business-of-subscriber-funded-video-on-demand-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}