{"product_id":"production-culture-industrial-reflexivity-and-critical-practice-in-film-and-television-paperback","title":"Production Culture: Industrial Reflexivity and Critical Practice in Film and Television - Paperback","description":"\u003cp\u003eby \u003cb\u003eJohn Thornton Caldwell\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eProduction Culture\u003c\/i\u003e, John Thornton Caldwell investigates the cultural practices and belief systems of Los Angeles-based film and video production workers: not only those in prestigious positions such as producers and directors but also many \"below-the-line\" laborers, including gaffers, editors, and camera operators. Caldwell analyzes the narratives and rituals through which workers make sense of their labor and critique the film and TV industry as well as the culture writ large. As a self-reflexive industry, Hollywood constantly exposes itself and its production processes to the public; workers' ideas about the industry are embedded in their daily practices and the media they create. Caldwell suggests ways that scholars might learn from the industry's habitual self-scrutiny.\u003c\/p\u003e\u003cp\u003eDrawing on interviews, observations of sets and workplaces, and analyses of TV shows, industry documents, economic data, and promotional materials, Caldwell shows how film and video workers function in a transformed, post-network industry. He chronicles how workers have responded to changes including media convergence, labor outsourcing, increasingly unstable labor and business relations, new production technologies, corporate conglomeration, and the proliferation of user-generated content. He explores new struggles over \"authorship\" within collective creative endeavors, the way that branding and syndication have become central business strategies for networks, and the \"viral\" use of industrial self-reflexivity to motivate consumers through DVD bonus tracks, behind-the-scenes documentaries, and \"making-ofs.\" A significant, on-the-ground analysis of an industry in flux, \u003ci\u003eProduction Culture\u003c\/i\u003e offers new ways of thinking about media production as a cultural activity.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eProduction Culture\" is a stunningly original contribution to film and television studies. John Thornton Caldwell's argument--that we can learn a lot about the production of culture by looking at the cultures of production--is borne out in an analysis that ranges across texts, populations, and institutional and physical spaces. This is a superb book.\"--Anna McCarthy, author of \"Ambient Television: Visual Culture and Public Space\"\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eJohn Thornton Caldwell is Professor and Chair of Cinema and Media Studies at the University of California, Los Angeles. He is the author of \u003ci\u003eTelevisuality: Style, Crisis, and Authority in American Television\u003c\/i\u003e; editor of \u003ci\u003eElectronic Media and Technoculture\u003c\/i\u003e; and coeditor of \u003ci\u003eNew Media: Theories and Practices of Digitextuality\u003c\/i\u003e. He is the producer and director of the award-winning documentaries \u003ci\u003eRancho California (por favor)\u003c\/i\u003e and \u003ci\u003eFreak Street to Goa: Immigrants on the Rajpath\u003c\/i\u003e.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 464\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.08 x 9.04 x 6.23 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 25, 2008\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42130383995015,"sku":"9780822341116","price":64.73,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/4f03280f2908bd520c79a2e5535ad8fb.webp?v=1732610349","url":"https:\/\/booksby.splitshops.com\/products\/production-culture-industrial-reflexivity-and-critical-practice-in-film-and-television-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}