{"product_id":"rethinking-gamification-paperback","title":"Rethinking Gamification - Paperback","description":"\u003cp\u003eby \u003cb\u003eMathias Fuchs\u003c\/b\u003e (Editor), \u003cb\u003eSonia Fizek\u003c\/b\u003e (Editor), \u003cb\u003ePaolo Ruffino\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003eGamification marks a major change to everyday life. It describes the permeation of economic, political, and social contexts by game-elements such as awards, rule structures, and interfaces that are inspired by video games. Sometimes the term is reduced to the implementation of points, badges, and leaderboards as incentives and motivations to be productive. Sometimes it is envisioned as a universal remedy to deeply transform society toward more humane and playful ends. Despite its use by corporations to manage brand communities and personnel, however, gamification is more than just a marketing buzzword. States are beginning to use it as a new tool for governing populations more effectively. It promises to fix what is wrong with reality by making every single one of us fitter, happier, and healthier. Indeed, it seems like all of society is up for being transformed into one massive game. The contributions in this book offer a candid assessment of the gamification hype. They trace back the historical roots of the phenomenon and explore novel design practices and methods. They critically discuss its social implications and even present artistic tactics for resistance. It is time to rethink gamification\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 346\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.77 x 9.21 x 6.14 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 16, 2014\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42105554600071,"sku":"9783957960009","price":27.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/066698a6862b026dc8a1452667e3f872.webp?v=1732435410","url":"https:\/\/booksby.splitshops.com\/products\/rethinking-gamification-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}