{"product_id":"rural-marketing-as-a-tool-for-national-development-strategies-for-socio-economic-progress-hardcover","title":"Rural Marketing as a Tool for National Development: Strategies for Socio-Economic Progress - Hardcover","description":"\u003cp\u003eby \u003cb\u003eCharles Chatterjee\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRural marketing entails applying marketing strategies customized for rural areas to enhance the economic and social welfare of the communities it serves. It aims to generate demand for affordable goods and services while fostering interest and skill-building among rural populations.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eRural Marketing as a Tool for National Development: Strategies for Socio-Economic Progress\u003c\/em\u003e delves into the multifaceted realm of rural marketing and its impact on national advancement. It covers fundamental concepts, the adaptation of strategies to different rural settings, and the promotion of interest and skill-building among rural communities. The study also scrutinizes the intricate nature of development, underscoring the significance of indigenous wisdom and participatory governance. By shedding light on obstacles such as urban biases and governmental oversight, it delves into regulatory frameworks, financial hurdles, and the socio-economic opportunities inherent in rural marketing. Additionally, the integration of environmental sustainability into rural development is explored, drawing insights from global initiatives.\u003c\/p\u003e \u003cp\u003eThis work benefits a wide range of professionals and academics, including those in marketing, rural studies, policymaking, government studies, business, entrepreneurship, environmentalism and sustainability.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 176\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.44 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 07, 2024\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42124685770887,"sku":"9781836080657","price":179.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/e21ba26c26c5e12221f14c95fe047706.webp?v=1732572019","url":"https:\/\/booksby.splitshops.com\/products\/rural-marketing-as-a-tool-for-national-development-strategies-for-socio-economic-progress-hardcover","provider":"Books by splitShops","version":"1.0","type":"link"}