{"product_id":"sold-on-language-paperback","title":"Sold on Language - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJulie Sedivy\u003c\/b\u003e (Author), \u003cb\u003eGreg Carlson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eAs citizens of capitalist, free-market societies, we tend to celebrate choice and competition. However, in the 21\u003csup\u003est\u003c\/sup\u003e century, as we have gained more and more choices, we have also become greater targets for persuasive messages from advertisers who want to make those choices for us. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eSold on Language\u003c\/i\u003e, noted language scientists Julie Sedivy and Greg Carlson examine how rampant competition shapes the ways in which commercial and political advertisers speak to us. In an environment saturated with information, advertising messages attempt to compress as much persuasive power into as small a linguistic space as possible. These messages, the authors reveal, might take the form of a brand name whose sound evokes a certain impression, a turn of phrase that gently applies peer pressure, or a subtle accent that zeroes in on a target audience. As more and more techniques of persuasion are aimed squarely at the corner of our mind which automatically takes in information without conscious thought or deliberation, does 'endless choice' actually mean the end of true choice?\u003c\/p\u003e \u003cp\u003e\u003ci\u003eSold on Language\u003c\/i\u003e offers thought-provoking insights into the choices we make as consumers and citizens - and the choices that are increasingly being made for us.\u003c\/p\u003e \u003cp\u003eClick here for more discussion and debate on the authors' blog: \u003cbr\u003e http: \/\/www.psychologytoday.com\/blog\/sold-language\u003c\/p\u003e \u003cp\u003e\u003ci\u003e Wiley disclaims all responsibility and liability for the content of any third-party websites that can be linked to from this website. Users assume sole responsibility for accessing third-party websites and the use of any content appearing on such websites. Any views expressed in such websites are the views of the authors of the content appearing on those websites and not the views of Wiley or its affiliates, nor do they in any way represent an endorsement by Wiley or its affiliates.]\u003c\/i\u003e\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eAs citizens of capitalist, free-market societies, we tend to celebrate choice and competition. However, in the 21\u003csup\u003est\u003c\/sup\u003e century, as we have gained more and more choices, we have also become greater targets for persuasive messages from advertisers who want to make those choices for us. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eSold on Language, \u003c\/i\u003e noted language scientists Julie Sedivy and Greg Carlson examine how rampant competition shapes the ways in which commercial and political advertisers speak to us. In an environment saturated with information, advertising messages attempt to compress as much persuasive power into as small a linguistic space as possible. These messages, the authors reveal, might take the form of a brand name whose sound evokes a certain impression, a turn of phrase that gently applies peer pressure, or a subtle accent that zeroes in on a target audience. As more and more techniques of persuasion are aimed squarely at the corner of our mind which automatically takes in information without conscious thought or deliberation, does 'endless choice' actually mean the end of true choice?\u003c\/p\u003e \u003cp\u003e\u003ci\u003eSold on Language\u003c\/i\u003e offers thought-provoking insights into the choices we make as consumers and citizens - and the choices that are increasingly being made for us.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eJulie Sedivy\u003c\/b\u003e is Adjunct Professor of Linguistics and Psychology at the University of Calgary, Canada. She has published dozens of research articles on her experimental studies of language comprehension and production in children and adults. She has served as Associate Editor for the journal \u003ci\u003eLinguistics and Philosophy\u003c\/i\u003e, and as a consulting editor for the \u003ci\u003eJournal of Experimental Psychology: Learning, Memory and Cognition\u003c\/i\u003e. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eGreg Carlson\u003c\/b\u003e is Professor of Linguistics, Philosophy, and Brain and Cognitive Sciences at the University of Rochester, US. He has authored or co-authored more than a hundred articles on natural language semantics and psycholinguistics. He is the Editor of \u003ci\u003eLanguage\u003c\/i\u003e, the journal of the Linguistic Society of America.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 336\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.74 x 8.97 x 6.06 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 15, 2011\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43627603886215,"sku":"9780470683095","price":66.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/PcghbK9T99780470683095.webp?v=1765943710","url":"https:\/\/booksby.splitshops.com\/products\/sold-on-language-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}