{"product_id":"the-change-catalyst-secrets-to-successful-and-sustainable-business-change-hardcover","title":"The Change Catalyst: Secrets to Successful and Sustainable Business Change - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eCampbell MacPherson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWINNER OF BUSINESS BOOK OF THE YEAR 2018 (The Business Book Awards) \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003e\"Essential reading for CEOs and leaders of change.\" - Martin Davis, CEO, Kames Capital\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e88% of change initiatives fail. \u003ci\u003eThe Change Catalyst\u003c\/i\u003e provides you with the insight, tools and know-how you need to make sure your next change, strategy or M\u0026amp;A is the one in eight that succeeds.\u003c\/p\u003e \u003cp\u003eWhether you're trying to change a process, a culture, a behaviour or an entire business, success demands complete clarity of what you are trying to achieve and why, followed by a clear plan to align your people to deliver. All change is about people, and one of the most important ingredients for successful change is the identification and appointment of a Change Catalyst. This is the person who can guide your organisation - its people and its processes - to the ultimate delivery of the outcomes your business needs.\u003c\/p\u003e \u003cp\u003eThe book takes you deep inside the culture and process of change to show you how to set yourself up for success in both the short and long term; identify your goal, clarify your vision, stay focused on the outcome and develop and deliver a do-able plan. It will also explain how to genuinely engage stakeholders at all levels in every stage of the process. Real-world case studies show you what a successful change initiative looks like on the ground, and the Change Toolbox offers a collection of proven tools and models to streamline planning and implementation. Clear, intelligent guidance cuts through the buzzwords to get down to business quickly, and a pragmatic, holistic approach helps you tackle strategy, culture, execution and more.\u003c\/p\u003e \u003cp\u003ePeople don't like change; it rattles their cages and makes them uncomfortable - and emotion trumps logic every time. This book shows you how to pinpoint the emotional triggers, coax logic out of hiding and get everyone on board as you drive real, lasting change.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn why typical change initiatives are far more likely to fail than succeed.\u003c\/li\u003e \u003cli\u003eIdentify your Change Catalyst to strengthen both process and outcome.\u003c\/li\u003e \u003cli\u003eOvercome cultural challenges and turn understanding into transformation.\u003c\/li\u003e \u003cli\u003eDevelop and implement a solid strategy for successful change.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhether you want change at the team level or on a government scale, no initiative is immune from the perils of inertia, misguided focus, distracted leadership or muddled planning. Change is inevitable. Successful change isn't.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThe Change Catalyst\u003c\/i\u003e will tilt the odds on your favour and enable your next change initiative to be among the 12% that succeeds.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eTHE CHANGE CATALYST\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eWhy do 88% of change initiatives fail? \u003c\/p\u003e\u003cp\u003eHow do you make sure your next change programme or strategy is among the one in eight that succeeds? \u003c\/p\u003e\u003cp\u003eIn this informative, entertaining and thought-provoking book, Campbell Macpherson uses his decades of experience in strategy development and implementation, organisation design and leading change in many different parts of the world to provide an invaluable handbook for the successful instigation of sustainable change. \u003c\/p\u003e\u003cp\u003eThis is a business book that is a joy to read and full of insight, anecdotes and tools to help the business leader, change leader and change professional transform their organisation-and deliver results. \u003c\/p\u003e\u003cp\u003eChange is inevitable. Successful change isn't. \u003c\/p\u003e\u003cp\u003eTo implement sustainable change successfully, you need a Change Catalyst. \u003c\/p\u003e\u003cp\u003ewww.thechangecatalyst.co.uk\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCHANGE IS INEVITABLE. SUCCESSFUL CHANGE ISN'T.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eBrexit, President Trump, globalisation, AI, robotics, genetics...change has never been more prevalent. Yet 88% of change initiatives fail, and a similar proportion of strategies, mergers and acquisitions suffer the same fate. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Change Catalyst\u003c\/i\u003e is an essential and comprehensive guide for accomplishing one of the most difficult and yet critical assignments in business; the successful instigation of sustainable change. It arms business leaders with the insight and tools they need to deliver effective and enduring change. \u003c\/p\u003e\u003cp\u003eCampbell Macpherson uses his decades of experience to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExplain why change fails\u003c\/li\u003e \u003cli\u003eDetail the essential ingredients for successful change \u003c\/li\u003e \u003cli\u003e Give practical solutions for culture change, strategy execution, overcoming complacency, creating extraordinary leadership teams ... and much more\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCAMPBELL MACPHERSON\u003c\/b\u003e has been helping business leaders clarify their strategy and instigate sustainable change for more than 30 years throughout the UK, Europe, Australia, USA, Asia and the Middle East. \u003c\/p\u003e\u003cp\u003eHe has a remarkable wealth of experience across a variety of industries and business disciplines. \u003c\/p\u003e\u003cp\u003eHe has been a board member, Strategy Director, HR Director, Marketing Director, eBusiness Head and internal change leader. \u003c\/p\u003e\u003cp\u003eHe is a strategic change adviser for many dozens of organisations via his consultancy Change \u0026amp; Strategy International Ltd (www.changeandstrategy.com). \u003c\/p\u003e\u003cp\u003eHis work has included advising the Abu Dhabi Investment Authority, Zurich Global Life, IFDS\/State Street, International Personal Finance, Friends Life, Aviva, GoCompare, iPipeline, James Hay, Cofunds, Sesame, Misys, Openwork, Centaur Media, BP, Capital Radio, BBC, Telewest, AMP, American Express, Lazard and Andersen Consulting. \u003c\/p\u003e\u003cp\u003eHe also flew jets (poorly) in the RAAF. \u003c\/p\u003e\u003cp\u003eHe has a Physics degree from Melbourne University. \u003c\/p\u003e\u003cp\u003eCampbell lives in Oxfordshire, UK and is married with two adult children. He divides his time between the UK, Australia and wherever his clients need him to be. \u003c\/p\u003e\u003cp\u003ewww.thechangecatalyst.co.uk\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 432\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.1 x 9 x 6.1 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 26, 2017\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43333341282439,"sku":"9781119386261","price":35.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/deZjJT9UA-9781119386261.webp?v=1760770210","url":"https:\/\/booksby.splitshops.com\/products\/the-change-catalyst-secrets-to-successful-and-sustainable-business-change-hardcover","provider":"Books by splitShops","version":"1.0","type":"link"}