{"product_id":"the-medtech-sales-playbook-clinical-selling-or-sell-solutions-build-trust-and-win-without-chasing-the-business-paperback","title":"The MedTech Sales Playbook: Clinical Selling or Sell Solutions, Build Trust, and Win Without Chasing the Business - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEric Lambert\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe MedTech Sales Playbook\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eClinical Selling to Sell Solutions, Build Trust, and Win Without Chasing the Business\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eBy Eric Lambert \u003cp\u003e\u003c\/p\u003e\u003cb\u003eMore than 70% of MedTech sales reps miss their targets.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eNot because their product isn't good. \u003cp\u003e\u003c\/p\u003eNot because the customer isn't ready. \u003cp\u003e\u003c\/p\u003eBut because most reps still use outdated sales techniques that no longer work in healthcare. \u003cp\u003e\u003c\/p\u003e\u003cbr\u003eThis isn't just another sales book. \u003cp\u003e\u003c\/p\u003eIt's the \u003cb\u003efirst playbook written specifically for Medical Device and MedTech professionals\u003c\/b\u003e-from the field, for the field. \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eWhether you're: \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e- New to MedTech sales and looking to build a rock-solid foundation \u003cp\u003e\u003c\/p\u003e- A rep struggling to gain access, build trust, or move deals forward \u003cp\u003e\u003c\/p\u003e- A seasoned performer ready to lead with confidence and credibility... \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eThis book will help you: \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e✅ Shift from product-pusher to trusted clinical partner \u003cp\u003e\u003c\/p\u003e✅ Sell solutions, not just features \u003cp\u003e\u003c\/p\u003e✅ Build scientific credibility and clinical alignment \u003cp\u003e\u003c\/p\u003e✅ Navigate objections, silence, and slow-moving stakeholders \u003cp\u003e\u003c\/p\u003e✅ Lead buying conversations across decision-makers \u003cp\u003e\u003c\/p\u003e✅ Close without pressure-and without losing trust \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eInside, you'll find: \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e- 11 field-tested chapters built around real-world MedTech sales situations \u003cp\u003e\u003c\/p\u003e- Tactical tips, do's and don'ts, and practical frameworks \u003cp\u003e\u003c\/p\u003e- A bonus toolbox with checklists, conversation starters, and follow-up tools \u003cp\u003e\u003c\/p\u003e- A final challenge to lead the next era of solution-driven, value-based selling \u003cp\u003e\u003c\/p\u003e\u003cb\u003eIf you sell medical devices or technologies in today's complex healthcare environment, this is the guide you've been waiting for.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eStop chasing the business. \u003c\/b\u003e\u003cp\u003e\u003c\/p\u003eStart becoming the one they trust. \u003cp\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 268\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.56 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 08, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43930782335111,"sku":"9783033112605","price":36.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/Ia7CiOIrXJ9783033112605.webp?v=1771501574","url":"https:\/\/booksby.splitshops.com\/products\/the-medtech-sales-playbook-clinical-selling-or-sell-solutions-build-trust-and-win-without-chasing-the-business-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}