{"product_id":"the-smart-pr-book-the-art-and-craft-of-public-relations-paperback","title":"The Smart PR Book: The Art and Craft of Public Relations - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eSandra Stahl\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis is a concise and practical manual for understanding and implementing public relations campaigns and communications in today's business world.\u003c\/p\u003e\u003cp\u003eModern-day PR is both science and an art, strategy and execution, fact and finely tuned intuition. This book, written by a leading PR practitioner and educator, enables you to create the right mindset and build the necessary skills to meet the communications challenges that face most businesses. This includes mastery of the fundamentals of PR, cultivating unbridled curiosity and creativity, the art of listening, and never losing sight of the business objectives at hand.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eSandra Stahl\u003c\/b\u003e is a recognized thought leader in PR strategy and audience connectivity. She is an experienced PR practitioner and teaches at the Brand \u0026amp; Integrated Communications graduate program at the City College of New York. She is based in New York, USA.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 160\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.4 x 4.8 x 6.9 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 19, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":43347351502983,"sku":"9781915951670","price":14.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/e-LAdV-CfU9781915951670.webp?v=1760899811","url":"https:\/\/booksby.splitshops.com\/products\/the-smart-pr-book-the-art-and-craft-of-public-relations-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}