{"product_id":"the-sociology-of-hallyu-pop-culture-surfing-the-korean-wave-paperback","title":"The Sociology of Hallyu Pop Culture: Surfing the Korean Wave - Paperback","description":"\u003cp\u003eby \u003cb\u003eVincenzo Cicchelli\u003c\/b\u003e (Author), \u003cb\u003eSylvie Octobre\u003c\/b\u003e (Author), \u003cb\u003eSarah-Louise Raillard\u003c\/b\u003e (Translator)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCombining global, media, and cultural studies, this book analyzes the success of \u003ci\u003eHallyu\u003c\/i\u003e, or the \"Korean Wave\" in the West, both at a macro and micro level, as an alternative pop culture globalization. This research investigates the capitalist ecosystem (formed by producers, institutions and the state), the soft power of \u003ci\u003eHallyu\u003c\/i\u003e, and the reception among young people, using France as a case study, and placing it within the broader framework of the 'consumption of difference.'\u003c\/p\u003e \u003cp\u003eSeen by French fans as a challenge to Western pop culture, \u003ci\u003eHallyu\u003c\/i\u003e constitutes a material of choice for understanding the cosmopolitan apprenticeships linked to the consumption of cultural goods, and the use of these resources to build youth's biographical trajectories.\u003c\/p\u003e The book will be relevant to researchers, as well as undergraduate and postgraduate students in sociology, cultural studies, global studies, consumption and youth studies.\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\"This book gives fresh insights into how transnational flows of East Asian media culture have been organized by various social actors and industries, generated alternative media globalization, engendered cross-border dialogues, and fostered a cosmopolitan outlook. It is essential reading for anyone interested in the study of the \"Korean Wave,\" cultural globalization and mediated dialogue.\"\u003c\/p\u003e \u003cp\u003e\u003cb\u003e--Koichi Iwabuchi\u003c\/b\u003e, Professor of Media and Cultural Studies, Monash University, Australia.\u003c\/p\u003e \u003cp\u003e\"This is an exceptional work about the \"Korean Wave\" (\u003ci\u003eHallyu\u003c\/i\u003e) and multi-polar globalization of culture. While providing the context surrounding the emergence, promotion, and global diffusion of \u003ci\u003eHallyu\u003c\/i\u003e, the authors also address it theoretically, tackling such emerging concepts as aesthetic capitalism, sweet power, and the theory of cosmopolitan elective affinities. A must-read book for understanding the past, present, and future of \u003ci\u003eHallyu\u003c\/i\u003e!\"\u003c\/p\u003e \u003cp\u003e\u003cb\u003e--Wonho Jang\u003c\/b\u003e, Professor of Urban Sociology, University of Seoul, South Korea\u003c\/p\u003e \u003cp\u003eCombining global, media, and cultural studies, this book analyzes the success of \u003ci\u003eHallyu\u003c\/i\u003e, or the \"Korean Wave\" in the West, both at a macro and micro level, as an alternative pop culture globalization. This research investigates the capitalist ecosystem (formed by producers, institutions and the state), the soft power of \u003ci\u003eHallyu\u003c\/i\u003e, and the reception among young people, using France as a case study, and placing it within the broader framework of the 'consumption of difference.'\u003c\/p\u003e\u003cp\u003eSeen by French fans as a challenge to Western pop culture, \u003ci\u003eHallyu\u003c\/i\u003e constitutes a material of choice for understanding the cosmopolitan apprenticeships linked to the consumption of cultural goods, and the use of these resources to build youth's biographical trajectories.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e \u003cp\u003eThe book will be relevant to researchers, as well as undergraduate and postgraduate students in sociology, cultural studies, global studies, consumption and youth studies.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eVincenzo Cicchelli\u003c\/b\u003e is Associate Professor at Université de Paris and Research Fellow at Centre Population et Développement (Université de Paris \/ IRD), France.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSylvie Octobre\u003c\/b\u003e is Researcher at Département des études, de la prospective et des statistiques, French Ministry of Culture, and Research Fellow at Centre Max Weber, France.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eVincenzo Cicchelli\u003c\/b\u003e is Associate Professor at Université de Paris and Research Fellow at Centre Population et Développement (Université de Paris \/ IRD), France.\u003c\/p\u003e\u003cb\u003e Sylvie Octobre\u003c\/b\u003e is Researcher at Département des études, de la prospective et des statistiques, French Ministry of Culture, and Research Fellow at Centre Max Weber, France.\u003cbr\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 356\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.8 x 8.27 x 5.83 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 24, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42122496245895,"sku":"9783030842987","price":210.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/0595967259ebba4323e0ec6885f69382.webp?v=1732560422","url":"https:\/\/booksby.splitshops.com\/products\/the-sociology-of-hallyu-pop-culture-surfing-the-korean-wave-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}