{"product_id":"your-personal-marketing-playbook-the-art-of-creating-personal-capital-on-and-offline-paperback","title":"Your Personal Marketing Playbook: The Art of Creating Personal Capital On and Offline - Paperback","description":"\u003cp\u003eby \u003cb\u003eSusan Crossman\u003c\/b\u003e (Author), \u003cb\u003ePaula Hope\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRelationships sustain us.\u003c\/p\u003e\u003cp\u003eWhere would be without our parents, our children, our husbands, wives, significant others, friends, business colleagues, sports friends, neighbours, or casual acquaintances? It is safe to say that without relationships, we would be nowhere.\u003c\/p\u003e\u003cp\u003eMere shells of ourselves.\u003c\/p\u003e\u003cp\u003eThe same truth applies to the business world. In fact, relationships are the real DNA of the business world.\u003c\/p\u003e\u003cp\u003eAnd, yet, very few business people see their relationships as a personal core asset, one that can be cultivated, nurtured and expanded into a key method of creating ongoing opportunity for themselves, and for everyone they meet.\u003c\/p\u003e\u003cp\u003eWe've written this book to recognize and honour this most undervalued asset in our business lives. Our goal is to help our readers, our clients, and our network members take advantage of the best asset that they have.\u003c\/p\u003e\u003cp\u003eAnd have fun while doing so \u003c\/p\u003e\u003cp\u003eAs experts in the two most important channels for tapping into the full potential of our business relationships, we have joined forces to help our readers grow their relationships by growing themselves, both on- and offline. \u003c\/p\u003e\u003cp\u003eTogether, in \u003cstrong\u003e\u003cem\u003eYour Personal Marketing Playbook\u003c\/em\u003e\u003c\/strong\u003e, we explore the plays, or tactics, that a business professional can use to develop his or her social capital, on or off line, to create the revenue they truly deserve - while enjoying their lives.\u003c\/p\u003e\u003cp\u003eWe call this collection of activities \"Personal Marketing.\"\u003c\/p\u003e\u003cp\u003eWe've developed a formula to help our readers see their opportunity more clearly, and it summarizes our recommended method of combining 160 referral marketing methods with the ever-expanding range of online tactics available today: \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eReferral Marketing + Content Marketing = Personal Marketing = Success\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWe hope that you enjoy learning more about your wonderful asset. We also hope that the valuable knowledge in \u003cstrong\u003e\u003cem\u003eYour Personal Marketing Playbook\u003c\/em\u003e\u003c\/strong\u003e brings you abundance beyond your wildest dreams\u003c\/p\u003e\u003cp\u003eBest wishes for a smooth climb to success \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSusan Crossman\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOakville, Ontario, Canada\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePaula Hope\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eTown of Blue Mountains, Ontario, Canada\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 222\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.47 x 8 x 5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 18, 2019\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42164254900359,"sku":"9781988058474","price":16.15,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0601\/2623\/2711\/files\/33c4f19bf49c6bc726917a2c54414b59.webp?v=1733304201","url":"https:\/\/booksby.splitshops.com\/products\/your-personal-marketing-playbook-the-art-of-creating-personal-capital-on-and-offline-paperback","provider":"Books by splitShops","version":"1.0","type":"link"}