Business Policy And Strategic Management - Paperback

by Neeraj (Author), Sangeeta (Author)

This book focuses on conceptual approach to the subject as well as some select case studies, which make a foundation to the knowledge of strategic management. This innovative introduction to business policy and strategic management, covering both the illustrative cases and conceptual foundation, offers authoritative approaches to strategic leadership in emerging markets. Strategic Management and Business Policy has been designed considering the problem of students in finding out an easily understandable book covering, by and large, all the related topics.