by The Institute of Harvard Kennedy School (Author)
In this book, a distinguished group of presidential campaign staff, journalists, and observers take us inside the 2020 race for the Republican and Democratic nominations and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University's Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2020 is essential reading for anyone interested in the inner workings of national political campaigns.
Author Biography
The Institute of Politics at the Harvard Kennedy School has sponsored a post-election conference of campaign managers and media every four years since 1972. The series has become a principal resource for scholars, students, and practitioners.
Number of Pages: 184
Dimensions: 0.43 x 9 x 6 IN
Illustrated: Yes
Publication Date: June 01, 2022