Digital Marketplaces for Knowledge Intensive Assets: Monetizing and Sharing at Scale - Paperback

by Ranjan Sinha (Author), Cheranellore Vasudevan (Author)

Unlock the secrets to success in the booming world of digital marketplaces for knowledge assets. This essential guide dives into Knowledge Intensive Assets (KIAs) - data, AI models, APIs, software, and more - and reveals how to thrive in this data- and AI-driven economy. Are you ready to navigate the challenges and seize the opportunities?

Digital Marketplaces for Knowledge Intensive Assets provides industry practitioners, researchers, and business executives with a detailed look at the functions, monetization models, and key players shaping the future of online trade. Discover how to:

• Validate and acquire high-value KIAs
• Master pricing and delivery strategies
• Leverage technology trends for marketplace growth
• Analyze the socio-economic impact of digital platforms

Transform your understanding of digital commerce and capitalize on the explosive growth of KIAs. Perfect for those seeking to monetize their expertise and build successful online ventures.

Author Biography

RANJAN SINHA is an IBM Fellow, Vice President, and Chief Technology Officer for the IBM Global Chief Data Office. He leads the data and platform strategy, engineering, and is on the front lines of transforming IBM into an AI enterprise. He guides IBM's clients to navigate and accelerate their data and AI transformation journeys. He is a seasoned technical leader, building and operating data and AI platforms and solutions from inception to production. Prior to IBM, he was at eBay Marketplaces, where he contributed to several business-impacting innovations. He is involved with several Technology Councils, including Marketplace@IBM, and led several Academy of Technology studies on data, AI, and marketplaces. He has published several peer-reviewed papers and patents with nearly 1,000 citations, earned a Ph.D. in computer science, and been an invited speaker at events worldwide. He is passionate about promoting wellness, safety, and empowerment of vulnerable groups; preparing the workforce for a data-driven economy; and advocating for social and global issues.

CHERANELLORE VASUDEVAN is currently working as a Senior Technical Staff Member (STSM) at the IBM Global Chief Data Office (GCDO) with a focus on technical vitality and marketplace strategy. He has over 35 years of industry experience covering stints in research, development, technology strategy, and professional services. Vasudevan is a Member of the IBM Academy of Technology and is an IBM Master Inventor with over 60 U.S. patents to his credit. He also serves on the Data and AI Core Team of the IBM Academy of Technology. He has a Ph.D. in Artificial Intelligence (AI) and has authored several journals and conference publications. Vasudevan has taught graduate and undergraduate courses in Computer Science and Information Systems as Adjunct Professor at South University and Texas State University. His current interests include data science, data monetization, data policies, ethics, and AI applications.