Doppelganger: Un Viaje Al Mundo del Espejo / Doppelganger: A Trip Into the Mirror World - Paperback

by Naomi Klein (Author)

Naomi Klein, una de las periodistas m?s influyentes del mundo y autora de bestsellers como No logo y La doctrina del shock, nos ofrece en Doppelganger un an?lisis revelador del laberinto de espejos de la pol?tica de hoy y de las realidades inciertas del universo digital.

Qu? pasar?a si te despertaras una ma?ana y descubrieras que has adquirido otro yo, un doble que casi eres t?, pero que en realidad no lo es? Qu? pasar?a si ese doble compartiera muchas de tus preocupaciones, pero de forma totalmente opuesta, y promoviera aquellas causas contra las que has luchado toda tu vida?

Cuando Naomi Klein descubri? en las redes a una mujer con su nombre de pila, pero con opiniones da?inas y radicalmente diferentes a las suyas, a la que confund?an cr?nicamente con ella, parec?a demasiado rid?culo para tom?rselo en serio. Hasta que dej? de serlo.

De repente empez? a enfrentarse a una realidad distorsionada, a obsesionarse con las amenazas que recib?a en l?nea, con los interminables insultos de los seguidores de su doble. Por qu? su otra sombra hab?a seguido un camino tan extremo? Por qu? la identidad --todo lo que tenemos para enfrentarnos al mundo-- puede ser tan inestable?

Llena de confusi?n y dispuesta a encontrar las respuestas, Klein decidi? seguir a su doble en un extra?o e ins?lito mundo espejo y, al hacerlo, pone al descubierto nuestra propia cultura en este momento surrealista de la historia, en el que nos hemos convertido en pulidas marcas virtuales.

Doppelganger es un libro para nuestra ?poca y para todos nosotros; una comedia negra absolutamente seria que nos invita a enfrentarnos a nuestros reflejos en el espejo. Es para cualquiera que haya perdido horas en el pozo sin fondo que es Internet, que se haya preguntado por qu? nuestra pol?tica se ha deformado tanto y que quiera salir del v?rtigo colectivo y volver a luchar por lo que de verdad importa.

ENGLISH
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A finalist for the 2023 National Book Critics Circle
Award NEW YORK
TIMESBESTSE LLERNation al Indie
Bestseller A New York Timesnotable book of
2023
Vulture's
#1 book of 2023 One of Slate's ten best books
of 2023 A Guardian& best ideas book
of 2023One
of Time's ten
best books of 2023 Winner of the Pacific Northwest Book
Award

"I've been raving about
Naomi Klein's Doppelganger . . . I
can't think of another text that better captures the berserk period
we're living through." ―Michelle Goldberg, The
New York Times

"If I had to name
a single book that makes sense of these last few dark years, it would be this
one." ―Katie Roiphe, The New York Times Book
Review (Editors' Choice)

What if you woke up one morning and found you'd
acquired another self―a double who was almost you and yet not you at all?
What if that double shared many of your preoccupations but, in a twisted,
upside-down way, furthered the very causes you'd devoted your life
to fighting against?

Not long ago, the celebrated
activist and public intellectual Naomi Klein had just such an experience―she
was confronted with a doppelganger whose views she found abhorrent but whose
name and public persona were sufficiently similar to her own that many people
got confused about who was who. Destabilized, she lost her bearings, until
she began to understand the experience as one manifestation of a strangeness
many of us have come to know but struggle to define: AI-generated text is
blurring the line between genuine and spurious communication; New Age
wellness entrepreneurs turned anti-vaxxers are scrambling familiar political
allegiances of left and right; and liberal democracies are teetering on the
edge of absurdist authoritarianism, even as the oceans rise. Under such
conditions, reality itself seems to have become unmoored. Is there a cure for
our moment of collective vertigo?

Naomi
Klein is one of our most trenchant and
influential social critics, an essential analyst of what branding, austerity,
and climate profiteering have done to our societies and souls.

Combining comic memoir with chilling
reportage and cobweb-clearing analysis, Klein seeks to smash that mirror and
chart a path beyond despair. Doppelganger asks: What do we
neglect as we polish and perfect our digital reflections? Is it possible to
dispose of our doubles and overcome the pathologies of a culture of
multiplication? Can we create a politics of collective care and undertake a
true reckoning with historical crimes? The result is a revelatory treatment
of the way many of us think and feel now―and an intellectual adventure story
for our times.