Face Time: Event Planning for Business Success - Paperback

by Asif Zaidi (Author)

"

Whenever you are getting people together, that's an event - your event. Face Time is all about organizing your event in a practical guide; a must-have for entrepreneurs, executives, and homemakers alike. Thorough enough to give real insight into event management, yet jargon-free and easy to understand; the book combines a rigorous theoretical grounding with practical insights into every aspect of the organizing and running of any event - meeting, off-site, fair, contest, conference, festival, or congress. It represents the state-of-the-art thinking in event management to enable you to:

- Choose the right type of event for your purpose
- Develop a strategy for your event
- Address the right audience
- Understand the key dynamics in selecting a venue
- Manage the financial aspects of the event
- Plan the event to perfection
- Control logistics and security
- Mitigate risks
- Market your event with success
- Handle public relations and legalities
- Put together and lead the team(s)
- Organize food and drinks
- Create an unforgettable guest experience
- Evaluate the productivity of the investment in the event"

Author Biography

A seasoned event professional, Asif Zaidi is a proven business leader, a business leadership advisor, and an entrepreneur. A corporate and investment banker, he was a Managing Director with Citibank in various regions. Asif is also an accomplished strategy advisor and a business and executive coach. He works with top executives, teams, and organizations as a strategy leader and has deep expertise in facilitating strategic thinking in organizations. Asif is a powerful communicator, a key-note speaker, has taught at an elite Business School, and is a well-liked writer. Asif is the author of the widely selling book The Stuff of Life.