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Food Marketing Research: : A student text - Paperback

Food Marketing Research: : A student text - Paperback

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by John L. Stanton (Author)

this book is for the beginner in food marketing research. it discusses all the steps in a well developed research project. It describes all the players and common techniques.

Number of Pages: 184
Dimensions: 0.42 x 9.02 x 5.98 IN
Publication Date: April 28, 2020