From Bricks To Clicks: A Guide To Selling Online - Paperback

by Dave Burnett (Author)

A must-read for marketers and business leaders alike, From Bricks to Clicks: A Guide to Selling Online is an indispensable guide to turning your organization's website into its best salesperson. Authored by long-time tech entrepreneur and digital marketer Dave Burnett, this engaging read provides a step-by-step manual for achieving the key elements of online visibility- from building a web-friendly brand and ranking higher on Google, to providing an engaging user experience-all through the eyes of Susan, a rookie marketer who faces the challenge of her life when asked to rebuild her new employer's website. It's time to spend your digital marketing budget wisely. It's time to go from bricks to clicks.

Author Biography

Dave Burnett Author, Columnist, Speaker & CEO at AOK Marketing I help traditional offline businesses get discovered online. Over the years I've had lots of fun working with thousands of brands and helping them distribute millions of promotional products and implement multinational rewards and incentive programs. Now I'm helping great marketers turn their products and services into sustainable online businesses.