Get Covered!: How to craft, pitch and tell your startups story to get more customers - Paperback

by Crystal Richard (Author), Renee Warren (Author)

As a startup, you need publicity and traction in order to stand out from the crowd. In Get Covered, PR professionals Ren e Warren and Crystal Richard will take you through the steps of securing media coverage, and share how you can extend the momentum of your big win to keep publicity rolling in. Get Covered is your field guide for navigating the often-confusing, yet the vital process of attracting media attention today.