Hail Logos: The Creative Logic of Logos - Paperback

by Prasad Sundararajan (Author)

Can a Logo influence the destiny of the institution, organization, ideology, etc represented by it? The answer is both Yes and No. Logos are designed to symbolically represent entities. By that very symbolic representation, the Logos can be negative, neutral, or positive in its scale of influence. It depends upon the symbolic and graphological imports that constitute the Logo. The Chinese I-Ching and various methods of prediction and progression provide the grounding for such an analytic conclusion. Case studies revealed evidences of linkages of Logos with the course of events of the represented entities. In fact, the very mind contains all knowing in the form of logos. Every Logo involves the three core of 'design', 'setting', and 'process' - as in every item, event, entity, and phenomenon in the universe. The book 'Hail Logos' will provide clues about certain core orbits of the very existence.

Author Biography

Researching creativity, originality, nature process, etc since 1974. Have published three path-breaking books - available in Amazon