Innovation in Translation: How Big Ideas Really Happen - Hardcover

by Dave Ferrera (Author)

INNOVATION IS A TEAM SPORT.

INNOVATION IN TRANSLATION debunks the myth that big ideas just happen and offers an adventure-filled guide to bringing new products from the drawing board to the market shelf.
Entrepreneur Dave Ferrera takes the reader along as he travels the world chasing talent, testing new products, and targeting investors. At the core of Dave's philosophy is the idea that innovation is a team sport, requiring everyone to play their position with skill, inspiration, and good old-fashioned team spirit.
Innovation in Translation will give you the inside savvy you need to be the coach of your own innovation team and win your market share, while entertaining you with edge-of-your-seat stories from the front lines of innovation.

Back Jacket

Dave's book is a step-by-step guide to commercial success in innovation that every engineer and entrepreneur can understand. I'm putting a copy in the hands of every new engineer I meet, knowing I've improved their chances of success a hundred-fold.
--OREN KLAFF
Investment Banker, Managing Director, Intersection Capital
Best-selling author of Pitch Anything and Flip the Script

"Ferrera's unique approach to innovation as a team sport captures the nuances that keep American innovators ahead of the curve."
--PETER GLUCK
IP Strategist and Patent Attorney

"I have been a lifelong entrepreneur and have coached hundreds of CEOs from start-up to exit. Dave's book should be required reading for anyone who runs a company. Dave is a guy who has been there and done that many times successfully and delivers his lessons in a fun and easy-to-read book with relatable stories. Loved it!"
--JERRY ROLLINS
CEO/Chairman
Sage Executive Group, LLC