Inspire or Perish, Second Edition: How to Communicate Your Message to a 21st Century Audience - Paperback

by Patrick Williams (Author), Gerardo Suárez del Real Luján (Author)

When people communicate with each other they have one or more of four tools available to them to help convey their message. They can inform, entertain, persuade, or inspire. At Sliding.ca we believe persuasion is all but dead. This leaves presenters with no choice but to avail themselves of what's left, using them, ideally, in combination with each other.If your goal is to inform your audience, inform and inspire them. If your goal is to entertain your audience, entertain and inspire them. But, if your goal is to wow your audience and leave them with an experience they will learn from and thank you for, deliver a presentation that will inform, entertain, and inspire them all at the same time.Inspire or Perish will teach you how to do that. Learn, practice, and use the tips and techniques in this book and you will be well on your way to creating presentations that your audience will listen to, remember, and embrace long after you've left the stage. Don't perish, inspire!