Link Juice: Understanding and Using Backlinks for Better Search Rankings - Paperback

by Mike Wood (Author)

You will not want to build another backlink to your website without first reading this book. It dives into the basics of backlinking, best practices for link acquisition, and actionable methods for acquiring quality backlinks. You will learn about anchor text and why it is important to vary your anchor text when acquiring backlinks. You will learn how to find and use LSI keywords in your content as well as for backlink anchor text. See the difference between link wheels and link farms and why one could help while the other will definitely hurt your rankings.

Author Biography

Mike Wood is an online marketer, author and Wikipedia expert. He is the founder of Legalmorning.com, an online marketing agency that specializes in content writing, brand management and professional Wikipedia editing. He is a regular contributor to many online publications where he writes about business and marketing. Wood is the host of the Marketing Impact podcast and author of the books Link Juice and Wikipedia As A Marketing Tool.