Mad Men: A Cultural History - Hardcover

by M. Keith Booker (Author), Bob Batchelor (Author)

Mad Men: The Cultural History brings to life the cultural importance of the television show as it engages with ideas central to the American experience, from the evolution of gender roles to family dynamics and workplace relationships. This book demonstrates how viewers use quality television to define and redefine themselves and their lives today via their engagement with the past.

Author Biography

M. Keith Booker is professor of English and director of the Program in Comparative Literature and Cultural Studies at the University of Arkansas. He has written or edited more than 40 books on literature and popular culture. His books include Drawn to Television: Prime-Time Animated Series from The Flintstones to Family Guy (2006) and Historical Dictionary of American Cinema (2011). Bob Batchelor is a cultural historian who has written or edited more than 25 books on popular culture, modern American literature, and mass communications. Among his books are John Updike: A Critical Biography (2013) and Gatsby: The Cultural History of the Great American Novel (Rowman & Littlefield, 2014).