Sales Management for Start-ups and SMEs: Building an effective scalable sales organisation - Paperback

by Anderson Hirst (Author)

Managers and entrepreneurs know they have a great product or service-but they may not know how best to sell it.

Author Biography

Anderson Hirst has worked with over 300 international clients over 25 years as a consultant and trainer in sales. With an MBA focusing on sales, behaviour and change themes, he brings a unique evidence-based discipline to his work, demystifying the black box of sales for clients. Today, he is actively involved in working with start-ups and SMEs to help them design and implement effective B2B sales strategies for growth.