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by J. Lees-Marshment (Author)
The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a winning strategy as market-savvy pragmatism.
JENNIFER LEES-MARSHMENT Senior Lecturer at Auckland University, New Zealand. Her books include Political Marketing and British Political Parties (2001 and 2008), The Political Marketing Revolution (2004), Political marketing: principles and applications (2010) and Global Political Marketing (2010).
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A small yet very thoughtful devotional book. A beautiful way to promote seeing God everyday in everything.
The book was bent in the top corner but overall i love it!
Great feel yum yum
genuinely a good read
It’s a great item, exactly what i was expecting 😊
