by Carson Winter (Author)
The Hoyers are an American family. Two parents, two kids, a house they can't afford, and a deep desire for more. When the black-clad, seemingly omniscient Mr. Cormorant comes to town, it seems that they might finally be able to cash in on their American Dream.
You see, Mr. Cormorant is a psychographist-an expert in consumer personas. And Mr. Cormorant is testing a Product. And Mr. Cormorant has selected the Hoyers for a simple task-test the Product. Live with it. Breathe it in. Abide by its demands.
In return?
Riches.
The cost?
Immeasurable.
The Psychographist is a disturbing novel of consumption, advertising, focus groups, and the decisions that define us.
Number of Pages: 226
Dimensions: 0.52 x 8 x 5 IN
Publication Date: April 02, 2024
