The Sage Handbook of Social Media - Paperback

by Jean Burgess (Editor), Alice E. Marwick (Editor), Thomas Poell (Editor)

The world is in the midst of a social media paradigm. Once viewed as trivial and peripheral, social media platforms like Twitter, Facebook and WeChat have become an important part of the information and communication infrastructure of society. They are bound up with business and politics as well as everyday life, work, and personal relationships.

This international Handbook addresses the most significant research themes, methodological approaches and debates in the study of social media. It contains substantial chapters written especially for this book by leading scholars from a range of disciplinary perspectives, covering everything from computational social science to sexual self-expression.

Part 1: Histories And Pre-Histories
Part 2: Approaches And Methods
Part 3: Platforms, Technologies And Business Models
Part 4: Cultures And Practices
Part 5: Social And Economic Domains

Author Biography

Jean Burgess is Professor of Digital Media and Director of the QUT Digital Media Research Centre (DMRC), Queensland University of Technology, Australia.

?Alice Marwick(PhD, New York University) is a Fellow at the Data & Society Research Institute, where she leads the Media Manipulation project, and an Assistant Professor of Communication at the University of North Carolina at Chapel Hill.

Thomas Poell is Assistant Professor of New Media & Digital Culture and Program Director of the Research Master Media Studies at the University of Amsterdam.